Client journey · Cannabis

Green Qween

Los Angeles cannabis website built to support store visibility, product access, deals, loyalty, and inclusive brand connection.

Headline result+49%

Increase in store location interactions

IndustryCannabis
Duration7 Weeks
ServicesWeb Development
Green Qween project cover
Starting point
01

Where Green Qween started

Before working with Just Digital Gurus, these were the problems holding the business back online.

01

Reflecting the brand’s inclusive identity while keeping the website practical

02

Creating clear pathways for DTLA and West Hollywood store visitors

03

Making pickup options, deals, and loyalty details easy to access

04

Supporting product discovery without losing the community-focused brand feel

05

Building a smooth mobile experience for quick customer decisions

The plan
02

The strategy we set

Strategy

Inclusive Brand Experience, Store Visibility, Loyalty Pathways, Customer Action Flow

  • Web Development

Green Qween is an LGBTQ+-owned Los Angeles cannabis dispensary hub serving DTLA and West Hollywood customers with curated products, pickup options, and community-centered retail experiences. The project goal was to create a clear website that reflects its inclusive brand and supports customer action. Just Digital Gurus delivered web development focused on store visibility, product access, deals, loyalty pathways, and smooth navigation. The improved digital presence helps Green Qween communicate credibility, guide visitors efficiently, and support stronger online and in-store customer engagement.

What we changed
03

What we built and changed

Discovery & audit
UX & design
Build
Launch & growth
Kick-off7 Weeks engagementLaunch
The outcome
04

The results after launch

+49%

Increase in store location interactions

+36%

Growth in loyalty and deals page engagement

+28%

Improvement in pickup action clicks

“
Green Qween has a strong community voice, and the website needed to carry that same energy. Just Digital Gurus helped us create a cleaner, more useful experience while keeping the brand personality intact.
Taylor Bazley, Co-founder, Green Qween
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