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Client journey · Weddings & Events
Amber Gillam — Brisbane Marriage Celebrant & MC (AU)
Modern celebrant + MC website redesigned to showcase packages and increase enquiries after CMS migration.
Weddings & Events
Headline result2X
Increase in enquiries
Starting point
01
Where Amber Gillam — Brisbane Marriage Celebrant & MC (AU) started
Before working with Just Digital Gurus, these were the problems holding the business back online.
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Communicating “modern, personal, no-cringe” positioning in seconds
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Improving navigation across services, FAQs, and contact flow
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Reducing friction in availability/enquiry submissions
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Preserving SEO performance during/after CMS migration
The plan
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The strategy we set
Strategy
CMS Migration, Website Design & Development, Basic Technical SEO, Conversion-Focused Service Pages Client Amber Gillam
- Web Design
- Web Development
- Basic SEO
Amber Gillam offers modern, personalised wedding ceremonies and MC services across Brisbane and surrounding regions. The goal was to improve package discovery, strengthen the enquiry journey, and retain SEO visibility following the CMS migration.
What we changed
03
What we built and changed
Kick-off2 Weeks engagementLaunch
The outcome
04
The results after launch
2X
Increase in enquiries
+25%
Improvement in service page engagement
+20%
Increase in organic leads
“
Just Digital Gurus helped us package everything clearly and beautifully. Couples now understand the options quicker and it’s easier for them to enquire with confidence.Amber Gillam (Marriage Celebrant & MC), Amber Gillam Celebrant
Selected works
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